The HipHugger gives you full support for your growing child without sacrificing your style. It provides maximum comfort and safety using a minimum amount of material. Less material equals less bulk. And, let's face it, the last thing any new mother wants is...bulk. Our patented sleek, flattering design means that mom and child look and feel great. There are always several fabric and trim combinations to chose from with more added each season.

From city to country. Traditional to edgy. Get Hip in your own way. Hey, just because you're a mom doesn't mean you have to dress like one.

From time to time, the HipHugger will present our Limited Editions. Made in short runs, these are designed with unique, premium fabrics. But, don't worry, they are still 100% machine-washable! When each run sells out, they're gone! For more information on our Limited Editions, visit our online shop.